Launched in 2011, Joopk is a division of Simpson Square Media Group. We are founded on the belief that every individual and business should have the ability to develop, create, and manage a well-designed, feature-rich website that is adaptable, scaleable, and bottom-line boosting. Our programmers, designers, and support specialists are all committed to our primary goal: delivering incredible value and an unmatched user experience.

Core Team

daniel clementsDANIEL CLEMENTSCo-Founder and Programming DirectorDaniel Clements is lead developer for Joopk. He has more than 15 years of experience in the software/database industry and holds three major Microsoft Certifications and hundreds of hours in training in the field of software and database technology. Cool quote: “I’d like to change the world, but they won’t give me the source code.”

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  • Phone: 518.480.2153 ext 101
michael conlinMICHAEL CONLINCo-Founder and User Experience DirectorMichael Conlin is brand director for Joopk and oversees user experience. In addition to founding Mae Communications, now Simpson Square, he has worked as a public relations consultant, marketing director, writer, and editor for organizations at the corporate and nonprofit levels. Cool quote: “It’s never too late to be what you might have been.”

  • Email:
  • Phone: 518.480.2153 ext 100
tara gravesTARA GRAVESCommunications DirectorTara Graves is is responsible for messaging and media relations. Prior to Joopk, Tara was director of communications for The Trump Network, handling publicity and promotional events for Donald Trump and contestants on The Apprentice. Cool quote: “Go confidently in the direction of your dreams and live the life you’ve always imagined.”

  • Email:
  • Phone: 518.480.2153 ext 105
brittany conlinBRITTANY CONLINOperations DirectorBrittany Conlin is responsible for day-to-day operations and oversees financial management of Joopk. Prior to Joopk, Brittany was a founding member and chief operating officer of Mae Communications, a marketing communications firm, and is a principal at Saratoga Accounting. Cool quote: “You only live once, but if you do it right, once is enough.”

  • Email:
  • Phone: 518.480.2153 ext 102
mackenzie joopkMACKENZIE LIPTAKUser Engagement ManagerMacKenzie Liptak is responsible for all social media activities and direct customer outreach activities, as well as overseeing client satisfaction. Prior to Joopk, MacKenzie was a public relations specialist with Portfolio PR Group, a public relations firm focused on serving the high-tech industry. Cool quote: “If your dreams don’t scare you, they’re not big enough.”

  • Email:
  • Phone: 518.480.2153 ext 104